White Stuff believe in being different, making a difference and making the world a little happier. They put ‘happyness in every stitch’ of what they do and support local charities through the White Stuff Foundation.
All their unique prints are designed by White Stuff. They love colour, nothing shouty or brash (no-one wants to dress like their kids), and they don’t do black. It doesn’t make us happy.
Obsessed with detail White Stuff's prints are inspired by a notebook in Tokyo, sausage dogs embroidered onto trouser pockets, hearts etched into buttons on sleeves.
Their irreverent sense of humour can be found in everything they do!